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Why Invest

Informal Retail Channel Report

Immerse yourself in the ‘spaza’ channel and get to grips with the dynamics at play

Despite macro and economic headwinds, the informal retail channel continues to innovate and remain resilient thanks to the adoption of technology and other pioneering solutions.

The Trade Intelligence Informal Retail Channel Report is an essential guide for all FMCG stakeholders looking to grow their brand within the channel. Packed with actionable insights, it will help you identify exciting growth opportunities.

Why Invest In This Report

Get real-time insights into the informal market in 2023, by understanding the size of the prize and opportunities for your brands, with qualitative and quantitative data to support your business proposition. Also hear directly from the traders, how they order, transport, store and sell their products. 

Who Will Use This Report

Stakeholders who seek to understand the informal retail channel in order to enter or grow with it. This includes:

  • Suppliers
  • Retailers
  • Service providers 
  • Insurance houses
  • Banks
  • Media agencies

Content Framework 

  • Informal Retail Landscape in 2023: Megatrends shaping the informal environment
  • Market Size and Channel Architecture
  • Unpacking the Informal Shopper: Need states and trends
  • The Informal Grant Economy
  • Unpacking the Informal Trader: What's happening in store?
  • Impact of Loadshedding on Spaza Shops
  • Informal Liquor Trade
  • Informal Retail Trends at Play
  • Insights and Supplier Considerations
  • Definitions and Terminology

FREE Webinar

15 August 2024  |  9h00-9h45

Insights and opportunities to guide strategic and operational plans in the informal independent channel

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