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Why Invest

E-Commerce Report


Harness the continuing growth of the FMCG e-commerce channel

Locally, FMCG e-commerce is growing faster than totaFMCG retail and total e-commerce for the first time - creating opportunities for brands looking for growth in a highly competitive and relatively flat market.

The Trade Intelligence E-commerce Channel Report covers the latest trends in local FMCG e-commerce and the key players and strategies driving them.

Why Invest In This Report

  • Understand the size of the prize and growth outlook
  • Appreciate the complexity of online shoppers’ Get insight into the latest strategies driving shifts in the local market 

Who Will Use This Report

  • FMCG executives
  • Category, channel and brand managers
  • E-commerce teams
  • Commercial and sales teams

 

Content Framework 

  • Market size and growth forecast till 2025
  • Definitions and channel architecture
  • Local shopper perspective
  • needs and trends
  • Key take-outs and recommendations

Additional sections available on request from the 2023/2024 report:

  • Category insights (data from Daymon)
  • International e-commerce trends
  • Retailer strategies* shaping local e-commerce
  • Retail trends through the lens of e-commerce

See more Trade Intelligence Products

Independent Trade Solutions

A comprehensive toolkit of knowledge, insights and skills to win in the independent trade.

  • Market Intel
  • Workshop
  • Facilitated Trade Visit

 

 

Bespoke Research 

Tailored research solutions to answer your foremost shopper questions.

Solving the retail challenges impeding your growth and progress – quickly and cost-effectively.

 

 

 

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