Trade Tatler Newsletter

News from the FMCG retail industry – delivered fresh every week

THIS ISSUE: 30 October 2025

Welcome to our new Trade Tatler

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My, oh my… we have a new-look Tatler! The excitement has been real at Trade Intelligence as we’ve launched our brand-new website and Retail Research Hub this week. The refreshed site brings our new identity to life, with a modern design, easy exploration of Ti’s solutions, and – of course – the Trade Tatler you know and love, looking oh-so smart and modern, alongside articles sharing retail insights and analyst perspectives. To learn more about the thinking behind our refreshed identity and digital evolution, look here. What a week to launch, too, just as we learned this morning about the location of Walmart’s first SA store. We bring you that news, and so much more, in our Tatler below. As always, enjoy the read.

THIS ISSUE: 30 October 2025

Welcome to our new Trade Tatler

Share

My, oh my… we have a new-look Tatler! The excitement has been real at Trade Intelligence as we’ve launched our brand-new website and Retail Research Hub this week. The refreshed site brings our new identity to life, with a modern design, easy exploration of Ti’s solutions, and – of course – the Trade Tatler you know and love, looking oh-so smart and modern, alongside articles sharing retail insights and analyst perspectives. To learn more about the thinking behind our refreshed identity and digital evolution, look here. What a week to launch, too, just as we learned this morning about the location of Walmart’s first SA store. We bring you that news, and so much more, in our Tatler below. As always, enjoy the read.

THIS ISSUE: 30 October 2025

Share

Welcome to our new Trade Tatler

My, oh my… we have a new-look Tatler! The excitement has been real at Trade Intelligence as we’ve launched our brand-new website and Retail Research Hub this week. The refreshed site brings our new identity to life, with a modern design, easy exploration of Ti’s solutions, and – of course – the Trade Tatler you know and love, looking oh-so smart and modern, alongside articles sharing retail insights and analyst perspectives. To learn more about the thinking behind our refreshed identity and digital evolution, look here. What a week to launch, too, just as we learned this morning about the location of Walmart’s first SA store. We bring you that news, and so much more, in our Tatler below. As always, enjoy the read.

+5.3%

Clicks Group turnover growth in FY2025

12.6m

the no. of active Clicks ClubCard members

+12%

growth in Pick n Pay Clothing turnover in HY2026

R1m

in prizes up for grabs by community gardens in Shoprite competition

16,000

layoffs planned by Nestlé over 24 months

YOUR NUMBERS THIS WEEK

RETAILERS AND WHOLESALERS

Walmart

Feel it, it is here

Now the news we’ve all been waiting for… quite literally. Massmart + Walmart (Walmass?) have finally revealed where South Africa’s, and indeed Africa’s, first Walmart store will be located – Clearwater Mall in the West Rand, Jozi. While we will only be told the exact opening date in a few weeks, we have been given some clues as to what to expect from the new store.

    • A world-class shopping experience”, boasting Walmart’s famous Every Day Low Pricing (EDLP) strategy, so “customers can shop on their own schedule and trust that they will always get a low price […] without having to wait for short-term promotions or worrying about constantly fluctuating prices
    • A customer-centric design” – bright lights, spacious aisles, an intuitive flow between departments, efficient checkout, helpful staff… that kind of thing
    • A range of products that are “largely sourced from local suppliers”…
    • … while being “complemented by a curated selection of global brands” – like Drew Barrymore’s Beautiful range of retro-looking kitchen appliances in “soft pastel tones”, as well as international sweet favourites like Mike & Ike, Reese’s, Warheads, and Nerds
    • The store will not be employing “staff”, oh no. They will be known as “associates”, a term favoured by Walmart, as founder Sam Walton believed employees should be seen as partners in the company’s success, fostering a culture of mutual respect and shared goals rather than a traditional boss-employee relationship
Source: Tatler Reporter 30/10/25

Ti Perspective: Walmart’s November launch in SA creates a test, pitting its EDLP model against the ‘Hi-Lo’ frenzy of Black Friday. This timing is risky, as SA shoppers are now conditioned to hunt for November discounts. If Walmart offers deep discounts, it sets a precedent; if it sticks to EDLP, it may not win over shoppers during the frenzy, especially as local retailers prepare to defend their market share.

Clicks

Clean bill of health

It’s a mini results season among our retailers, and we kick off with Clicks, which released its full-year numbers for FY2025 late last week. As expected, Clicks continues to put no foot wrong, with Group turnover +5.3% to R47.8bn and trading profit +12.1%. Its market-leading positions in health, beauty and pharmacy have been maintained, providing stability for the business, which continues to build on its private brand and omnichannel offerings to bring its cash-strapped shoppers continued value. Clicks ClubCard’s 12.6 million active members accounted for 82.6% of sales, with loyalty promotions making up almost half (47%) of its retail turnover. While Retail growth was ahead of Distribution, the latter also showed solid +5.1% turnover growth, thanks to low expenses, which mitigated the lower medicine price increase versus last year.

Source: Ti Research 24/10/25

Ti Perspective: With new emphasis being placed on integrated health services, African and informal market expansion, Clicks seems set on growth despite a price-sensitive retail environment. For more insights on those numbers, have a look at our convenient one-page summary here.

Pick n Pay

Picking up

We move on to Pick n Pay’s half-year results, which, in the words of CEO Sean Summers, seem to have “started to move in the right direction again”. Thanks to a successful recapitalisation programme, the focus is now on operations execution, especially in Pick n Pay supermarkets, where more effort is being put into improving and expanding the product range, while focusing on customer experience and operational efficiencies. Over the period, the business was supported by Clothing (+12% turnover), Online (+34.4%) and its shareholding in Boxer as it continues to perform. A key part of the Pick n Pay turnaround strategy – the Store Estate Reset programme – is now largely complete, having “removed a large number of loss-making stores out of the system, allowing us to serve our customers better and to support our long-term sustainable growth,” according to Summers. Read our handy one-page summary of the numbers here for more detail.

Source: Tatler Reporter 27/10/25

Ti Perspective: Pick n Pay has been putting in the work, and it shows (in some carefully selected comparable growth numbers). We hope to see these ‘green shoots’ begin to blossom now.

In Brief

There’s a good boy!

Our intrepid analysts are always on the lookout for the latest innovations, and this week’s one really caught our attention. Checkers’ Petshop Science now has its very own pet food private brand product called, well, Petshop Science. The food is packed with all the good stuff that today’s fur parents demand for their fur babies, like omegas, probiotics and added fibre. Still within the Group, Shoprite is running its first ‘Act For Change’ Food Garden Competition, shining the light on the importance of SA’s community gardens for food security. Beyond simply acknowledging their efforts, the competition sets out to help the gardens grow stronger and make an even greater impact, thanks to collective prizes worth R1m up for grabs. Each winning garden will receive tailored support in line with its specific needs – whether it be irrigation systems, shade netting, fencing or training for members. Entries close on 30 Nov and the winners will be announced in April next year. Moving along, SPAR’s acquisition of the Aptekor Group, which we brought you news of a few weeks back, has been finalised, representing the first phase of SPAR Health’s national wholesaling and support services expansion. Next location, KZN, where SPAR Health already has plans underway for snapping up a Durban-based pharmaceutical wholesaler. And we finish this segment with the news that Takealot has partnered with PayJustNow, a digital payment partner that allows shoppers to buy what they need (or want really, really badly) in three interest-free buy-now pay-later instalments. There is also the option of extended, interest-bearing loans where borrowers can ‘Pay in 12’ months, for example. According to PayJustNow, over the 2024 Black Friday weekend, the platform processed R65.3m in sales (a +103% YoY increase), and it is forecasting another 100% increase in sales over Black Friday 2025.

Source: Tatler Reporter 29/10/25

Ti Perspective: Not a moment too soon then for Takealot, as shoppers are already exercising their clicking fingers in anticipation of this yearly shopping extravaganza.

MANUFACTURERS AND SERVICE PROVIDERS

In Brief

Mash-terful

After last week’s big news items from the manufacturers, this week is a little more subdued but interesting nonetheless. We kick off with Beiersdorf – i.e. Nivea, Nivea Men, Eucerin and Elastoplast – which recently held what it called its inaugural Mzansi Media Mash-Up. Basically an idea-generations session, the media event brought together the brand and SA’s top media, tech and creative players to reimagine how brands can and must show up in a world where South Africans scroll, stream, shop and share all at once. “South African consumers are leading the world in how they blend physical and digital experiences,” said Teniel Nelson, Head of Integrated Media at Beiersdorf South Africa. “They’re watching House of Zwide on e.tv, engaging with their favourite creators, ordering their new NIVEA Nourishing Lotion on Checkers Sixty60, and listening to their skincare ritual playlist on Spotify — often within minutes. Understanding that behaviour is the future of modern marketing.” Spot on ma’am. We couldn’t have said it better ourselves, which is why we didn’t. Next, lucky F1 fans in Cape Town are in for a treat when the Heineken® World Tour hits their streets next month. Fans will be able to see a real F1® car, hear the engine roar, experience vibrant fan zones, and enjoy a festival of speed, sound, and style, as well as a special live viewing of the Qatar Grand Prix. “We’re bringing global energy home,” explains Warrick Wyngaard, Marketing Communication Manager at Heineken® South Africa. “This World Tour isn’t only for F1® fans but rather for anyone who wants to feel the pulse of a global fanbase.”

Source: Lifestyleandtech.co.za 27/10/25, hypemagazine.co.za 24/10/25

Ti Perspective: Why do these initiatives and activations matter? Because getting people to buy and consume your brand is so much more than just delivering a great product these days. It’s about social connection, a vibe, and giving them those emotions that make the brand feel an essential part of their lifestyle.

International Manufacturers

Magnum-imous decision

A little more on the Coca-Cola transaction we told you about last week, where Coca-Cola Hellenic Bottling Company (HBC) will be buying a 75% stake in Coca-Cola Beverages Africa (CCBA). In releasing its portion of CCBA, The Coca-Cola Company (TCCC) expects to incur a $1bn impairment charge in Q4 of 2025, which, although not an insignificant sum, does not indicate a crisis either and will probably be viewed by investors as a one-off clean-up item rather than a red flag. Next, Unilever’s spin-off of its Magnum ice-cream unit, which was originally scheduled for 10 Nov, is now having to be delayed due to the US federal government shutdown, going on 30 days and counting. This is because the US Securities and Exchange Commission, which needs to approve the paperwork before the new company’s shares can start trading on the NY Stock Exchange, has been closed. Despite the delay, Unilever remains committed to completing the spin-off process this year, with preparatory work on track. Finally, and very sadly for many, the world’s largest food company, Nestlé, has announced that it plans to cut 16,000 jobs worldwide over the next two years, about 6% of its workforce. Most of the layoffs (about 12,000) will affect office-based workers, with another 4,000 in manufacturing and the supply chain as automation gets increasingly used to restructure the business and cut costs.

Source: Reuters 21/10/25, BizCommunity 27/10/25

Ti Perspective: Let’s call a spade a spade here… the primary driver of these white-collar job cuts is the accelerating power of AI and sophisticated automation. For individuals, the message is unambiguous: it is time to pivot career focus, shifting it toward uniquely human skills that are immune to automation, like creativity, strategic thinking, and emotional intelligence.

THE WEEKLY GURU

“Emotional intelligence is not the opposite of intelligence, it is not the triumph of heart over head – it is the unique intersection of both.”
David Caruso

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