Deep independent trade insight covering:
Wholesalers and retailers covered
Questions we can answer:
- What’s the size of the prize in the independent trade – and what is the growth outlook?
- Who are the key regional and national wholesale players?
- How do traders shop for stock, and what influences their purchase decisions?
- How can we bridge the gap between the boardroom and the spaza?
- What shopper marketing levers are available to drive growth?
- What pricing or product formats are working in the informal trade?
- What do different types of traders – spazas, spazarettes, hawkers – need from suppliers?
- How are products merchandised and promoted in store?
- How do we build robust trade propositions for successful launches into both the formal and informal independent trade?
- How do we support trader profitability while growing our own?
- What role do formal wholesalers play in informal retail’s supply chain?
- What kind of digital B2B & B2C commerce is being used?
- What is the impact of corporate encroachment on the informal sector?
- How do we respond to incremental changes in the trade, i.e. regulatory changes?
… and more
Solutions in this channel
Ready-to-use, reports filled with strategic insight
- Formal Independent Channel Report
- Key Players in the Formal Independent Channel
- Informal Retail Channel Report
- Grant Economy Within Informal Retail
- Stokvels within Informal Retail 2024/2025
- Food ‘Takeaways’ within Informal Retail
Get an expert retail analyst at your table
- Insight briefings tailored for your business or customer context – delivered by Ti analysts
Bridge the gap between boardroom and spaza – experience the trade first-hand
- Immersive experience: Explore the entire independent trade supply chain, including spaza shops and midi-wholesalers
- Expert township retail guides: Trade visits are led by knowledgeable local guides with deep expertise in township retail and independent trade dynamics
- Behind-the-scenes access: Gain exclusive insights into the operations of various retail outlets within the township
Tailored research for commercial advantage
- Shopper, channel or retailer research tailored to answer your specific growth questions
Bridge the gap between FMCG strategy and in-trade execution
- Training and enablement to embed commercial thinking and insight-led action
Hands-on support to guide and execute strategy, planning and commercial problem-solving
- Strategic planning support – Work alongside our experts to sharpen your customer, channel and shopper plans
- Strategic plan builds – Customer, channel and shopper strategies built for you, powered by Ti’s intel
Struggling to unlock the independent trade opportunity?
We help FMCG teams build the understanding, strategy and confidence to win in this complex channel
Latest articles in this channel
Keep your finger on the pulse of FMCG retail
Get the latest industry news, insights and opinions from the Ti analyst desk.
Latest articles in this channel
Keep your finger on the pulse of FMCG Retail
Get the latest industry news, insights and opinions from the Ti Analyst desk.
Latest articles in this channel
Keep your finger on the pulse of FMCG Retail
Get the latest industry news, insights and opinions from the Ti Analyst desk.